Nowadays, everyone is on their mobile devices. With the booming popularity of apps that can allow you to check your bank account on the fly or to play games, you will have a difficult time finding someone who doesn’t have at least a couple on their mobile device.
From tablets to smartphones to electronic reading devices being able to fit in your handbag or pocket, the Internet is just a click away. Due to this it is more important than ever to develop a mobile friendly website. Investing in professional web development is necessary for any business owner with a website, and here is why.
Mobile users want quick information
Consumers around the world are changing. In the previous years consumers would sit down to their desktop computer and then take their time browsing online. It is safe to say that life is different now. People invest in mobile devices in order to make information quickly accessible to them. Studies also show that mobile users spend more money and make more impulse buys, so responsible website design really does matter.
It will help boost your professional SEO
The goal of search engine optimization is to boost your web visibility. A mobile friendly website is the one way to boost your local SEO as it will make it easier for Google’s search engines to crawl and rate your page. Plus, you will want to focus on local SEO as the best clients to target are in your local area.
It will convert customers from social media platforms
Everyone has a social media account, so it is important as a small business to have many different social media pages. You will want them all to connect to your website, as it will help level the playing field as your information will be in many different locations.
Better client experience
It has been proven in studies that clients will leave a webpage if it does not load within three seconds. Also, some websites that are not optimized for mobile are stressful for customers to use. No one will waste time on a website that doesn’t work on their mobile device, so not having a mobile friendly website will hurt your business greatly as your clients will be walking away without even seeing what you have to offer. Get more info here.